How a VA can help to convert leads faster

Generating leads is one thing – following them up and turning them into appointments is another. And that second part can be time-consuming. It takes a personal touch and, as a business owner, you might not always have the time to do that follow up well.

What do you need? Once you’ve got some sales leads in your inbox, you need to get on with your sales process. And that means:

• Contacting your leads quickly

• Giving a professional, friendly impression, with plenty of relevant content

• Finding out more about what your lead is looking for

• Booking an appointment for a meeting so you can take the next steps

If you’ve got some promising sales leads, you need to follow them up so that you keep them interested and don’t lose the impetus that comes from a qualified enquiry. That’s where an experienced VA can help.

They’ll do the calling for you – working with you to establish a clear understanding of what your business does, your sales proposition and the way your sales process works, a VA will be able to call your leads, keep them warm and take them to the next stage in the process.

They understand sales calls – this isn’t just about handing over your calls to someone else. This is about working with someone who can spot where your prospect has barriers to moving forward and know what to do about it. Equally, they can work with interested prospects to move them to the next stage.

They can handle the technology – with access to your diary, CRM system if you have one, and whatever supporting content you have for prospects, a VA can book appointments straight away, capturing your prospect without having to call them back.

They’ll support throughout customer lifecycle – if you’re holding an event for prospects, for example, use your VA to manage feedback and post-event communications. This demonstrates genuine interest and great customer service from your brand, building a relationship with your prospect that makes them more likely to buy.

They’ll feedback so you can improve your process – by having relevant conversations with your prospects, a VA can pick up on common queries or pain points. This helps you to see where your sales process can be improved so that you can capture even more business.

As an experienced VA with an in-depth understanding of the sales process and the ability to talk professionally and approachably with your sales leads, I can help give a great impression of your business, whilst also helping to move your prospects through your sales process faster than you may be able to do it yourself – and without you needing to hire permanent staff and deal with the associated costs.

To find out more, contact me today for a chat.